In this episode of The Aligned Leader, I interview Andrea Bargetzi, Head of Digital Marketing & Communications at Credit Suisse, on her journey as an entrepreneur and executive.
Andrea shares what inspires her most about the digital field and why having the right teams around her is key.
She also shares some brilliant insights into how she builds bridges between the highly creative people and the project management so that everyone is on the same page and buys into the same vision.
Watch the full interview below.
About Andrea Bargetzi
Andrea Bargetzi is Head Digital Experience and Marketing at Credit Suisse, based in Zurich. In her current role, she drives the corporate digital strategy forward by leveraging data to optimize experience and to understand the audience. Prior to joining Credit Suisse in 2008, Andrea was leading and building up a new profit center for Chorus Call, a communications technology provider, in Vancouver, Canada. She started her career in private banking at Morgan Stanley and at UBS.
Andrea holds an Executive Master in Business Administration from HWZ, Zurich. She is very passionate about data topics and has completed various courses in data science. When she is not glued to a computer screen, she spends time out and about with her dog and is enthusiastic about photography and traveling.